 On Digital Media, Episode #28
from On Digital Media
March 21, 2007
The whole crew on one show! An ODM first! In this episode, John Federico, Chia-Lin Simmons, Ken Gellman and Steve Hatch are all in Studio 1A. PLUG: Come see us at Podcamp NYC! Ken s iPod plays in the snow and survives Motorola rumored to buy Palm. John has moved on from his Palm to a Moto Q: eerie coincidence? Nokia may also be a suitor. We all think that the Palm 700W series has the best Windows Mobile implentation out there. Steve likes his Cingular 8125. Is a Palm acquisition in anticipation of the impending competition from Apple s iPhone? Grand Central offers a Web 2.0 version of one-number services. John s not impressed: he s had an account from Webley Systems since 1996. (Now owned by Parus Holdings.) 78% of consumers would accept offers on their mobile phones if you paid them or provided some other incentive for doing so. Music sales still on the decline, even with the huge boom in online music sales. The radio promotion machine is all but dead. File sharing, Last.fm and Pandora are the new promotion machines. BumRushTheCharts.com Amazon thinks there s a big opportunity in focusing on the price-insensitive classical music lover and is expanding their music catalog accordingly. Steve and John own 30+ versions of the jazz standard My Funny Valentine . At SXSW, David Byrne mentioned that he thinks the music industry needs to give up its addiction to recorded music revenues and get more involved in live performances and other forms of music-related media. Google is getting into the Cost-Per-Action marketing business. Executives from ValueClick gasp and briefly, so do their investors. We think this could be a good way to combat click fraud. Our wine selection was a 2004 Cabernet from Trinchero Family Vineyards and a 2004 Cabernet from Juan Gil. Our closing music is Democracy from Alexander Blu. Send us email to comments@odmcast.com or call our comment line and leave a message: 775-860-2263. You can also reach us via Gizmo by contacting username ondigitalmedia. Be sure to stop by http://www.odmcast.com to complete our listener survey - we d really appreciate it. For partner or sponsor information, contact jaf AT newrules DOT com. Technorati Tags: Music Labels, David Byrne, SXSW, ValueClick, Classical Music, Jazz, File Sharing, iPod, Mobile Marketing, Motorola, Palm, Nokia, Grand Central, Webley, Communikate, Parus Holdings, Bum Rush the Charts, BumRushTheCharts.com, Black Lab, Amazon, Chet Baker, My Funny Valentine, CGM, Interactive Advertising, Wine, CTIA, Orlando, On Digital Media, John Federico, Chia-Lin Simmons, Steve Hatch, Ken Gellman, Digital Media, Cell Phones, Mobile Phones, Mobile Content, Podcasting, Podcasts, Apple, Google, Cost-Per-Action, Advertising, Alexander Blu
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