Optimisation Videos

Welcome to the show where we give you lowdown, the inside information and the word from the experts to help you use the internet as part of your marketing machine. Internet Marketing is brought to you by AI Digital at hhtp://www.ai-digital.com This month, questions and answers with Andy White, Daniel Rowles, Kelvin Newman and Helen Tredell: Suggested tools for SMS marketing: http://www.pure360.com http://www.mobify.com http://artbuzz.it (mentioned by Dan) http://sign-up.to Suggested tools for email marketing: http://www.verticalresponse.com http://www.mailchimp.com http://www.alchemyworx.com http://www.sitevisibility.co.uk The importance of opting in Can spam rules - USA One click unsubscribe - why it's so important How to add existing emails to a list Watch out for annoying ads in email list acknowledgement screens How to get live chat from a webpage http://wlmstatus.net http://www.imessengr.com http://www.evoca.com - recording from webpage How to get early episodes of Internet Marketing Until the new site goes live, get them straight from the server: http://media1.wireworldmedia.co.uk/im001.mp3, im002.mp3, ..., im044.mp3 Get recent episodes straight from the Feedburner page: http://feeds2.feedburner.com/AcademyIM or from iTunes Recommended podcasts/websites for newbie internet marketers: Internet Business Mastery podcast - http://www.internet-based-business-mastery.com http://www.targetinternet.com http://webmasterradio.fm http://lynda.com http://shoemoney.com - 12 week course How google indexes tweets Andy's book on podasting - Podcasting Unleashed: How to turn your passion into an audio podcast http://podcastingunleashedthebook.com http://groups.google.com/group/podcasting-unleashed Miles Galliford of Subhub interview - http://www.subhub.com Kelvin Newman: Email: kelvin.newman@sitevisibility.com Business: http://www.ai-digital.com Twitter: http://twitter.com/kelvinnewman Daniel Rowles: Email: Daniel@targetinternet.com Blog: http://www.targetinternet.com Twitter: http://twitter.com/DanielRowles Andy White: Email: andy@wireworldmedia.co.uk Blog: http://www.andywhite.org Business: http://www.wireworldmedia.co.uk Twitter: http://twitter.com/doctorpod Book: http://podcastingunleashedthebook.com Skype: atwhite Helen Trendell: Email: helen.trendell@sitevisibility.com

Entretien entre Olivier Marx, pdg d'Altics (société spécialisée dans l'augmentation des revenus) et Philippe Pénide, pdg d'Absolu Telecom (société spécialisée dans les solutions de micro paiement simplifiées)Author: Tivipro Tags: Olivier Marx Altics Philippe Pénide Absolu Telecom optimisation des revenus micro paiement Eye tracking études marketing e-business e-commerce ergonomie simplification lacte dachat Posted: 26 October 2009 Rating: 0.0 Votes: 0

Entretien entre Olivier Marx, pdg d'Altics (soci t sp cialis e dans l'augmentation des revenus) et Philippe P nide, pdg d'Absolu Telecom (soci t sp cialis e dans les solutions de micro paiement simplifi es) Distributed by Tubemogul.

In today's show Kelvin talks to Steve Waddington of Speed Communications about online PR. I am also joined today by Helen Trendell and Daniel Rowles. Questions to ask your agency Multiple suppliers The specification process Wireframe diagram Letting designers do their job Enabling Integrated Search Campaigns SOSTAC (Situational Analysis Objectives Strategy Tactics Actions and Control) Increasing Leads Reduce PPC spend Making mist of reduced resources THEME for increasing leads (Tribes, Hook, Engaging content, Marketing, Evaluation) KOALA for Reduced budgets (Key word, Optimise, Add call to actions, Link internally, Approach 3rd party sites) CAPER for reduced resources (Content, Audience, Platforms, Engage, Repurposing) Squidoo Brands in public Posterous Email gateway for blogging Interview with Steve Waddington of Speed Communications What is the biggest challenge for PR online? Can all businesses adapt to online PR? The role of Twitter in online PR What are the best metrics tools for online PR? Can we learn online PR from the apprentice? 3 quick and easy online PR tips Links Helen's white paper on Integrated Search - http://www.sitevisibility.co.uk/downloads/?did=9 SOSTAC - http://www.businessballs.com/pr_smiths_sostac_planning_method.htm http://ad.ly http://www.webshoutmarketing.net http://posterous.com Measurement Camp - http://measurementcamp.wikidot.com Speed Communications - http://www.speedcommunications.com Kelvin Newman: Email: kelvin.newman@sitevisibility.com Business: http://www.ai-digital.com Twitter: http://twitter.com/kelvinnewman Andy White: Email: andy@wireworldmedia.co.uk Blog: http://www.andywhite.org Business: http://www.wireworldmedia.co.uk Twitter: http://twitter.com/doctorpod Book: http://podcastingunleashedthebook.com Skype: atwhite Helen Trendell: Email: helen.trendell@sitevisibility.com

Nick and Michael from the Creare Group discuss the advantages of having a lean CSS file. They also go on to show some simple optimisation techniques followed a song to remember the process.