Inner Circles Videos
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Hosting two Tele-Clinics (Back-2-Back) can lead to long-term profits Story Behind Tele-Clinic #1: On July 7th, 2008 I purchased a URL www.NewAmazingSoftware.com which is a forwarding URL to track the opt-in conversion of a squeeze page for a free Teleseminar. I ll refer to it in this CASE STUDY as Tele-Clinic #1 because it s the first of two Tele-Clinics on Thursday evening, July 17th. Tele-Clinic #1 is scheduled at 5pm Pacific (8pm Eastern) and it even has an online step-by-step  tutorial you can experience now by visiting: www.SmartStartSitePreview.com Story Behind Tele-Clinic #2: On April 23rd, 2008, I took out my handy FlipVideo player and created a 15-minute impromptu video of the actual Limo Consultation Wayne Van Dyck paid me for. (It s the video on this post!) This is a time-proven marketing strategy I m utilizing more and more for product launches and I call it (more ) ShareThis

If you want to burn your brand into minds of your students or customers then I encourage you to begin thinking about creating your own marketing lexicon (vocabulary) in order to develop your own Glossary of Terms. By so doing, you ll automatically create your own vocabulary or language that instantly and automatically separates you from your competitors or rivals. Yet most info marketers fail to see the power of developing their own marketing lexicon. But once you create a new vocabulary to amplify your marketing message (Tim Ferriss does with his 4-Hour Work Week blog and book), you almost instantly become an expert by defining your ideas. Resource: www.AlexMandossianToday.com/glossary Glossary: A lexicon is the mental vocabulary in another person s mind for a specific language, social class, field, industry or glossary that communicates, organizes and pre-defines new ideas or concepts. ShareThis

If you want to grow a bigger and more responsive list faster, better and easier … then I want you to seriously consider creating a “Blog Squeeze” page as a “back-door” entry to your blog. By doing so, you’re online list will grow at head-snapping speeds! Every info marketer needs a blog.  And every blog should have a blog squeeze page because for less than $10 a year, you can double, triple and even dectuple (10 times) your opt-in conversion rates, just like I have, utilizing the “Blog Squeeze” principle. Most information marketers who have blogs do NOT have “Blog Squeeze” pages for their “first-time” visitors. By adding the word “Today” or “Now” and creating a “blog squeeze” page, you will double even triple your opt-in rates. Resource: www.AlexMandossianToday.com Glossary: The “Blog Squeeze” page? It s “back door” entry to your blog that forces an “opt-in” from first-time visitors you get from articles, blog posts, banner and classified ads, and offline or other types of promotions. ShareThis

If you’re an Entrepreneurial CEO who places “Help Wanted” ads outside of your marketing database, you’re making a big mistake. You ll find better qualified and more enthusiastic job applicants who are in your current prospect or customer list. Your prospects and customers already know, like you and trust you … so why not ask them first? (The resource below is a PDF document that is an actual “Help Wanted” ad I recently posted to my Teleseminar Secrets list) The Resource: www.ClickBankSalesMgrWanted.com Glossary: The “negative qualifier” is typically utilized in“help wanted” ads that focus on personality or character traits that are *not* wanted, followed by specifically identifying traits that *are* wanted. ShareThis

If you want to develop a workspace that supports your goals and inspires higher levels of productivity start by removing the clutter and adding more meaningful “mental anchors” to your work environment. Most entrepreneurial CEOs give little thought to how much a workspace can determine their personal productivity. But once you decide to construct a work environment that mentally anchors you in a positive way, you will start getting more done, faster, better and with less human effort. Resource: www.AlexWorkSpace.com Glossary: The mental anchoring of your workspace can have a powerful impact on your personal productivity by conditioning you to more supportive emotional states with visual triggers (like Pavlov did with auditory triggers linking food with the sound of a bell). ShareThis

If you want to consistently capture more “heart-centered” testimonials from your customers, clients or students, then ask them to give you their endorsements with the “Before/After/After” format. Good testimonials are in the Before/After format and lack pulling-power or high-impact. Great testimonials utilize the Before/After/After format and have heart-centered power and greater impact. Resource: www.TestimonialTemplate.com Glossary:  The Before/After/After testimonial is your customer s experience of what their life was life BEFORE utilizing your product, immediately AFTER utilizing it, and what their life is like TODAY. ShareThis