Holiday Season Videos

A recent MSNBC article says there aren t many shopaholics left due to the recession. Then it explores how retailers are responding to frugal consumers for the upcoming holiday season, which accounts for up to twenty percent of annual sales for many of them. Last year, holiday sales were down 3.4%. This year, even more Americans are dealing with job loss, fear of job loss, wage cuts, a drop in home prices and a rise in credit card interest rates. ___ ___ So what will consumers do? What s a retailer to do? Working twice as hard but not making anymore Let s start with retailers. Dropping prices to push out inventory has become the norm since last year. Offering extreme discounts is a tactic many will use to try to get customers in their doors. Here s what that means: Let s say you have a product that costs you $10. You normally sell it for $20, leaving you with a $10 profit. You decide to cut your price by 25% to $15. So now you make $5 every time you sell a product. You have to sell twice as much of this item just to make the same amount of money! In this example, we used a product sale to keep it simple. However, many small businesses sell a service. So think about it this way: Carrying forward the numbers above if you cut your hourly rate by 25% you would have to work twice as much but you wouldn t make anymore. Is it worth it? Would you be better served pursuing another strategy? Consumers are more price-sensitive, but value is still king Now, let s look at those customers. Experts cited in the article say consumers will shop for good value on items they want and need. Note the term value , not price. Consumers are more price sensitive than ever. However, because they have been bombarded with super-low prices, they are beginning to think that those products are worthless. Furthermore, they will pass up an offer even if the price seems too good to be true if they think they just don t need the item. If you cut prices too much, you may kill your business by killing your customer with kindness! 3 strategies for a tight-belt economy: Divide your product or service offerings into three categories must have, need and want. In this economy, focus on the must haves. Which customers must have your must have product? Focus most of your efforts here. Is there a way to bundle a need with a must have or a want with a need ? Offer a special deal on the bundle rather than the individual product or service. You may find that you can sell more without having to work a lot harder. Think about your customer s bottom line. How can you add value to your product or service and boost your customer s bottom line at the same time? For example, is there some essential knowledge that you could impart to help your customer use your product or service to save money? If so, they ll be much more likely to buy even now. How are you compelling your customers to buy your products or services? Share that with us by leaving a comment, e-mailing us at bigginfo@biggsuccess.com or leaving a voice message at 888.455.BIGG (2444). We think you re too kind for checking in with us today. Thanks so much! ___ Get the tips and tools you need to be a BIGG success. Subscribe to the Bigg Success Weekly it s FREE! ___ There s a popular celebrity who says it took him 26 years to get one mile down the road. Please join us next time and we ll fill you in on his story of bigg success. Until then, here s to your bigg success! Subscribe to The Bigg Success Show in iTunes. Subscribe to the Bigg Success feed. Direct link to The Bigg Success Show audio file: http://media.libsyn.com/media/biggsuccess/00517-110609.mp3 Related posts The Trick to Keeping Customers 3 Reasons Entrepreneurs Fail (Image in today s post by xenxen)

ShopperTrak predicts good news for retailers this holiday season.

Airlines are charging big bucks to make it home for the holidays this season.

We welcome back to the show Chris O Regan (AKA Kropotkin) host of the Superhappyfuntimeshow and veteran of multiple international gaming press and fan events. This Friday the annual Penny Arcade eXpo in Seattle opens it s doors and the Digital Cowboys will be there, along with SHFTS, our good friend and sometime co-host Paul Shotton, Tony s wife Lizz and about 60,000 fans of games of all kinds. So first we have to talk about what PAX means and this is the show to do it. Also discussed are the PS3 Slim, price cuts and hikes, whether the PC as a platform can be counted as a single gaming machine, and piles of shame and absolution. Plus the mailbag, and random game of the week. This week we re also publishing a second episode entirely devoted to what we ve been playing. It should be out on Tuesday. If that format proves popular we ll be continuing with it throughout the busy holiday season and maybe beyond. The music at the end of the show is by Mark Tschanz; the musician behind our theme tune. The song is Rattlesnake and it s from his album Blue Dog. If you re going to PAX or even if you just live in the Seattle area, let us know. Post below and send us an email to mailbag@thedigitalcowboys.com We ll try our best to meet every one of our community.

NBC TODAY Show series page at Hulu.comAug. 25: The world-famous Radio City Rockettes give you an early taste of the holidays with a performance on Rockefeller Plaza.Author: hulu Tags: summer Matt dancers Show Meredith Ann entertainment morning interview tour holiday season Lauer NBC news MSNBC Curry christmas Today Vierra Posted: 26 August 2009 Rating: 0.0 Votes: 0

Aug. 25: The world-famous Radio City Rockettes give you an early taste of the holidays with a performance on Rockefeller Plaza.

Stand Up at CandorTV series page at Hulu.comStand up comedian Louis Katz discusses D.A.R.E.Author: hulu Tags: Jewish jew call whistle America holiday season Christmas media December songs movies tv shows birth messiah money elementary school winter assembly oh Christmas tree german foreskin black forest ham ham nights gifts bookmark book disappointment Christmas tree hannukah bush retarded easter Passover hamster magical rodents chocolate eggs traditions menorah black kwanzaa steal hip hop education sex drugs scare dare police officers high cop class mustache marijuana pot weed sticky icky icky la planta verde del Diablo dangerous second hand hallucinating window pain crack afford penis recess sex ed health teacher vaginas beaver coochie bearded clam ninja boot the notorious vag juice mile radius aids babies mouth cafeteria chalupa Posted: 05 June 2009 Rating: 0.0 Votes: 0

Do They Know It's Christmas? (2008 CEO Remix). This holiday season, remember those who are less fortunate - like the CEOs who might not get their big fat bonuses. CEO-AID is here to help with their benefit single, Do They Know It's Bonus Time? - the 2008 CEO remix of Band Aid's Do They Know It's Christmas. No internet sensation is safe from the wrath of the I am Zumwalt parodies. Zumwalt will be there to strike any new viral hit, with no regard to its ever-rising view counts. Whether it be celebrity missteps or amateur home movies, if it's in the news, if it's on the web, if it's in your head, Zumwalt is on it. Created by and starring Jason Zumwalt. I am Zumwalt is a Red Band Industries original. Come check us out at http://www.redbandindustries.com.

NATALIE PORTMAN & RASHIDA JONES ... 0:48 An important message from Natalie Portman and Rashida Jones as we approach the Holiday Season. Submitted by: Natalie Portman Chosen One Keywords: natalie portman rashida jones chicks babies puppies kittens cute holiday season Views: 370,729

Let us take stock in the things we are grateful for...like Dollar Stores. From the comedy series Cube News 1 - irreverent advice for cubicle workers.

The Holiday season is fast approaching and for many it's a mixed blessing--Holiday Stress mixed with Holiday Cheer. Who isn't charmed with sparkling store displays, eager children, and all the delicious cookies and candies everywhere? And a major high spot is organizing relaxed quality time with family and friends at Holiday dinners and gatherings. There are high hopes and a variety of pressures to ensure joyful celebrations.

The Holiday season is fast approaching and for many it's a mixed blessing--Holiday Stress mixed with Holiday Cheer. Who isn't charmed with dazzling store displays, eager children, and all the tempting cookies and candies everywhere? And a major high spot is arranging comfortable quality time with family and friends at Holiday dinners and parties. There are high expectations and multiple pressures to guarantee happy celebrations.