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SPOS #178 - Media Hacks #20 Live (To Hard Drive) From New York City

SPOS #178 - Media Hacks #20 Live (To Hard Drive) From New York City

from Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Twist Image on November 22, 2009
Duration: 0
Welcome to episode #178 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #20 of Media Hacks and it's live from New York City. In a very rare moment, the entire Media Hacks crew - Chris Brogan, C.C. Chapman, Christopher S. Penn, Julien Smith and myself (with the exception of Hugh McGuire) - converged in New York City for the Web 2.0 Expo (and Web 2.Open). Wednesday night after dinner, we all met up at the Roger Smith Hotel (in Julien's chambers) and recorded the following rambles, tangents, swear words and non-relevant-to-marketing conversations. That being said, it got interesting, we wavered, we switched, we debated and we made a ton of inside jokes. In the end, the conversation looks at the audience, the new media and those swimming in the deep end of it all. Enjoy the conversation (but keep in mind this is not work safe)... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #178 - Host: Mitch Joel. Running time: 54:12. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. This is episode #20 of Media Hacks with: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Hugh McGuire - LibriVox - The Book Oven. Our live studio audience: Whitney Hoffman and Chel Pixie. Recorded live at the Roger Smith Hotel during Web 2.0 Expo and Web 2.Open. Breaking news: this Podcast is not work safe. A little chat about Web 2.0 Expo. A brief discussion about Douglas Rushkoff and economies beyond money. The power of hashtags from Baratunde Thurston. The great Twitter controversy of Web 2.0 Expo. Are the people who are tweeting up-staging the speakers? Everything is meta. Do you measure up? The value of the individual tweet. It's all about being a part of the audience. If we don't tangent, what do we have? Talking about music is like dancing about architecture. Feeding systems. Red pill - blue pill... how we navigate the system. Christopher S. Penn whips out a knife (not kidding). Is Twitter getting tired? Chris Brogan and his Twitter Mafia. Twitter sensitivity - in terms of filling the Twitter stream. Thoughts around how well Seth Godin manages his time, effort and value delivered. The power of leverage. Guy Kawasaki and how he manages Twitter. Robert Scoble still thinks that Brogan is doing Twitter wrong. The Serendipity Engine. Awkward moments... they're important to the authenticity of this show. Networks have noise (deal with it). What is community? (we take a shot at this question). Equality of opportunity and equality of results. Communities need leaders. The Internet is not about equals... nor is communities. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #178 - Host: Mitch Joel. Tags: advertising baratunde thurston blog blogging book oven campfire cc chapman chel pixie chris brogan christopher s penn david usher digital marketing douglas rushkoff facebook facebook group financial aid podcast guy kawasaki hashtags hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting robert scoble roger smith hotel serendipity engine seth godin six pixels of separation social media marketing trust agents twist image twitter web 20 web 20 expo web 2open whitney hoffman
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Interview Scott Monty (Ford) at Blogworld Expo 2009

Interview Scott Monty (Ford) at Blogworld Expo 2009

from recent posts tagged ford - blip.tv (beta) on November 02, 2009
Duration: 232
In this interview Scott Monty the head of social media at Ford talks about how Ford works with the blogging community and social media and reveals what Guy Kawasaki's next car will be...
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What did people at Blogworld think of Yubby.com?

What did people at Blogworld think of Yubby.com?

from popular posts - blip.tv (beta) on October 23, 2009
Duration: 351
We asked many notable web celebrities at Blogworld Expo 2009 what they thought of the new video aggregation and widget service Yubby.com. This is what they had to say.
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Guy Kawasaki On Twitter Strategies For Building A Huge Following

Guy Kawasaki On Twitter Strategies For Building A Huge Following

from Marketing Voices on October 19, 2009
Duration: 0
The legendary Guy Kawasaki, entrepreneur, venture capitalist, author and Twitter aficionado talks about the strategies he uses for gaining incredible numbers of people following him on twitter. More than 180,000 people are reading his tweets as of October 2009. He talks about how there is no correct or incorrect way to use Twitter despite the challenging criticisms he gets from his followers on his strategy. He uses Twitter mostly promotionally just to build Alltop, a company he co-founded and loves dearly. Guy talks about how he is a broadcast network—more like PBS as he educates his readers with his content-rich tweets. He uses ghost writers and discusses his transparency and tricks-of-the-trade. Related posts:Perspectives From Guy Kawasaki: On Twitter, His Book: Reality Check And LifeGoogle, Twitter And Intuit Collaborate To Market TurboTaxAlltop: Guy Kawasaki’s Newest Venture in Social Media
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Guy Kawasaki interview at Blogworld Expo 2009

Guy Kawasaki interview at Blogworld Expo 2009

from popular posts - blip.tv (beta) on October 17, 2009
Duration: 123
A short interview with Guy Kawasaki at the Blogworld Expo 2009 where he says he's a Dik!
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BlogWorld and New Media Expo – Las Vegas 2009

BlogWorld and New Media Expo – Las Vegas 2009

from Connected Social Media on September 29, 2009
Duration: 0
BlogWorld and New Media Expo, the world s largest social media conference is coming to Las Vegas October 15-17, 2009. The over 280 speakers includes keynotes by: Guy Kawasaki, Kara Swisher, Chris Brogan, Laura Fitton, Jeremiah Owyang, Scott Monty, Brian Solis, Wendy Piersall, Ted Murphy, Chad Vader, Don Lemon, Leo Laporte, Joanna Drake Earl, Kevin Pollak, and Jay Rosen. The 2009 BlogWorld New Media Expo will take place at the Las Vegas Convention Center, beginning with the exclusive Social Media Business Summit conference on October 15th and continuing with the BlogWorld New Media Expo and Conference October 16th-17th. This is first and only industry-wide tradeshow, conference, and media event dedicated to promoting the dynamic industry of new media including: Blogging, Podcasting, Social Media, Online Video, Music, TV, Radio, Gaming, Entertainment and Communities. In addition to the only industry-wide new media industry exhibition, BlogWorld New Media Expo features the largest new media conference in the world including more than 50 seminars, panel discussions and keynotes from iconic personalities on the leading-edge of online technology and internet-savvy business. If you are currently blogging, podcasting, vlogging, producing other forms of new media content, entering the new media industry, or researching ways to leverage new media for your large or small company, then you need to be at the only comprehensive new media convention BlogWorld New Media Expo. Located in the South Hall of the Las Vegas Convention Center at: 3150 Paradise Road, Las Vegas, NV 89109
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Startup2Startup: Jason Calacanis vs Guy Kawasaki

Startup2Startup: Jason Calacanis vs Guy Kawasaki

from recent posts - blip.tv (beta) on September 29, 2009
Duration: 454
By Miiko Mentz At the September 2009 Startup2Startup dinner, organizer Dave McClure, also of Founders Fund and 500 Hats, produced what I would say was one of the best Startup2Startup events to date. McClure brought together two heavyweights to duke it out over whether or not Apple is evil and becoming Big Brother among startups and platform companies.
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Startup2Startup: Jason Calacanis vs Guy Kawasaki

Startup2Startup: Jason Calacanis vs Guy Kawasaki

from me on blip.tv (beta) on September 05, 2009
Duration: 458
By Miiko Mentz At the Startup2Startup dinner last Thursday, organizer Dave McClure, also of Founders Fund and 500 Hats, produced what I would say was one of the best Startup2Startup events to date. McClure brought together two heavyweights to duke it out over whether or not Apple is evil and becoming Big Brother among startups and platform companies.
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Social Media for Small Business and Local Marketers

Social Media for Small Business and Local Marketers

from Sam Mutimer on March 18, 2008
Duration: 508
In this two-part series I discuss using social media to connect with local customers. First up, I'll relate a personal story with a great new site called Alltop.com, and how using social media got Local Nation listed on the small business section of Alltop. In my follow-up vlog session I'll give you three practical uses for social media that can help you build traffic for your site and win new business from your local marketplace.Saving loads of money on marketing expense highlights a fundamental value of social media marketing - that is, you can connect with customers online without spending a dime. The visitors I've already received from Alltop would easily have cost me thousands of dollars to acquire if I were to have used traditional online media like banner ads or offline media like Yellow Pages or Newspapers. Do I have your attention yet? Great!Yes, using social media in your marketing mix will save you tons of money, but that's not the only reason you should consider it. There's also a very good chance that social media will connect you with new customers who aren't using traditional advertising to find local products and services. This number is already large and grows bigger each day. Sure, some of them are younger and you may or may not care about this market (yet) but I can assure you that some social media tools connect with every age, race and demographic group. In other words, there are social media tools that you can't afford to ignore. I'll end with a BIG THANK YOU to Guy Kawasaki, Kathryn Henkens, and Will Mayall who run Nononina the company that produces both Alltop and other sites like Truemors.And now for a story about Julian (that's me) and a guy named Guy.Julian Seery Gude, editor Local Na8ion - Where you are is where it's at.
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