Gerdleonhard Videos
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Author: gleonhard Added: Mon, 25 Aug 2008 11:55:24 -0800 Duration: 344Only 3% of the world is on broadband today, and it's neither cheap, fast or mobile enough. This will change in the next 2-3 years, and the implications are huge: everyone shares, everyone networks with strangers-like-me, everyone co-creates, everything is connected. A video by Futurist and Author Gerd Leonhard

Author: gleonhard Added: Mon, 25 Aug 2008 11:55:24 -0800 Duration: 344Only 3% of the world is on broadband today, and it's neither cheap, fast or mobile enough. This will change in the next 2-3 years, and the implications are huge: everyone shares, everyone networks with strangers-like-me, everyone co-creates, everything is connected. A video by Futurist and Author Gerd Leonhard

Only 3% of the world is on broadband today, and it's neither cheap, fast or mobile enough. This will change in the next 2-3 years, and the implications are huge: everyone shares, everyone networks with strangers-like-me, everyone co-creates, everything is connected. A video by Futurist and Author Gerd Leonhard. More information at the MediaFuturist blog.

Author: gleonhard Added: Tue, 19 Aug 2008 11:19:46 -0800 Duration: 148The technology-fueled 'Culture of Participation and Sharing' is now changing the content and media industries at a very rapid pace. Youtube has changed TV and video, forever; blogging and self-publishing has changed journalism and print media; P2P, web radio and now on-demand streaming has uprooted the recorded music industry. Any successful 'content' player must now develop and put in place a web-centric (and web-native!) business model that is based on unrestricted sharing and user-engagement as THE crucial starting point.

The technology-fueled 'Culture of Participation and Sharing' is now changing the content and media industries at a very rapid pace. Youtube has changed TV and video, forever; blogging and self-publishing has changed journalism and print media; P2P, web radio and now on-demand streaming has uprooted the recorded music industry. Any successful 'content' player must now develop and put in place a web-centric (and web-native!) business model that is based on unrestricted sharing and user-engagement as THE crucial starting point.

The technology-fueled 'Culture of Participation and Sharing' is now changing the content and media industries at a very rapid pace. Youtube has changed TV and video, forever; blogging and self-publishing has changed journalism and print media; P2P, web radio and now on-demand streaming has uprooted the recorded music industry. Any successful 'content' player must now develop and put in place a web-centric (and web-native!) business model that is based on unrestricted sharing and user-engagement as THE crucial starting point - not as an after-thought or a mere concession to the demands of the people formerly known as consumers.Moree at MediaFuturist.com

The technology-fueled 'Culture of Participation and Sharing' is now changing the content and media industries at a very rapid pace. Youtube has changed TV and video, forever; blogging and self-publishing has changed journalism and print media; P2P, web radio and now on-demand streaming has uprooted the recorded music industry. Any successful 'content' player must now develop and put in place a web-centric (and web-native!) business model that is based on unrestricted sharing and user-engagement as THE crucial starting point - not as an after-thought or a mere concession to the demands of the people formerly known as consumers. More at my blog at www.mediafuturist.com and at www.endofcontrol.com

Author: gleonhard Added: Sat, 28 Jun 2008 11:24:44 -0800 Duration: 195Web 1.0 was about GETTING Noise. Web 2.0 is (was) about MAKING Noise. Web 3.0 is about FILTERING Noise. Web 4.0 (ouch) is about SMART NOISE (or... going deaf?).

Author: gleonhard Added: Sat, 28 Jun 2008 11:24:44 -0800 Duration: 195Web 1.0 was about GETTING Noise. Web 2.0 is (was) about MAKING Noise. Web 3.0 is about FILTERING Noise. Web 4.0 (ouch) is about SMART NOISE (or... going deaf?).

Author: gleonhard Added: Sat, 28 Jun 2008 11:24:44 -0800 Duration: 195Web 1.0 was about GETTING Noise. Web 2.0 is (was) about MAKING Noise. Web 3.0 is about FILTERING Noise. Web 4.0 (ouch) is about SMART NOISE (or... going deaf?).

Web 1.0 was about GETTING Noise. Web 2.0 is (was) about MAKING Noise. Web 3.0 is about FILTERING Noise. Web 4.0 (ouch) is about SMART NOISE (or... going deaf?). See more at www.mediafuturist.com

Author: gleonhard Added: Fri, 27 Jun 2008 06:24:33 -0800 Duration: 598Media Futurist Gerd Leonhard talks about the Future of Copyright: 1) An actual distinction between Copy vs Performance of digital content no longer exists 2) Even if it did: the Selling of Copies is no longer a growing business, or a ...

Author: gleonhard Added: Fri, 27 Jun 2008 06:24:33 -0800 Duration: 598Media Futurist Gerd Leonhard talks about the Future of Copyright: 1) An actual distinction between Copy vs Performance of digital content no longer exists 2) Even if it did: the Selling of Copies is no longer a growing business, or a ...

Media Futurist Gerd Leonhard talks about the Future of Copyright: 1) An actual distinction between Copy vs Performance of digital content no longer exists 2) Even if it did: the Selling of Copies is no longer a growing business, or a sustainable model 3) The exclusive right to make copies is becoming impossible to enforce 3) Criminalization of Sharing and Policing of Web-Access is not the kind of Justice our society can afford 4)New Permissions Usage-Rights for Digital Music can and will solve this problem

Media Futurist Gerd Leonhard talks about the Future of Copyright: 1) An actual distinction between Copy vs Performance of digital content no longer exists 2) Even if it did: the Selling of Copies is no longer a growing business, or a sustainable model 3) The exclusive right to make copies is becoming impossible to enforce 3) Criminalization of Sharing and Policing of Web-Access is not the kind of Justice our society can afford 4)New Permissions Usage-Rights for Digital Music can and will solve this problem. More at www.mediafuturist.com and www.endofcontrol.com

Author: gleonhard Added: Tue, 06 May 2008 08:16:19 -0800 Duration: 446Sharing content online is becoming a major driver of the new media economy, whether it s music, video, TV or news. Sharing creates Context, Relevance, Meaning and thereby Value. People now subscribe to People - and Mass Media(!) www.mediafuturist.com

Author: gleonhard Added: Tue, 06 May 2008 08:16:19 -0800 Duration: 446Sharing content online is becoming a major driver of the new media economy, whether it s music, video, TV or news. Sharing creates Context, Relevance, Meaning and thereby Value. People now subscribe to People - and Mass Media(!) www.mediafuturist.com

Sharing content online is becoming a major driver of the new media economy, whether it's music, video, TV or news. Sharing creates Context, Relevance, Meaning and thereby Value. People now subscribe to People - and Mass Media(!) www.mediafuturist.com

Sharing content online is becoming a major driver of the new media economy, whether it's music, video, TV or news. Sharing creates Context, Relevance, Meaning and thereby Value. People now subscribe to People - and Mass Media(!). More at www.mediafuturist.com

The first of a new series called gerdtube, this video explains the differences between a narrowband or disconnected world, and a broadband connected world. Users become creators, copyright morphs into usage right (i.e. licensing), ads become content.

This is the first of a new video series by Futurist Gerd Leonhard called gerdtube, this video explains the differences between a narrowband or more or less disconnected world, and a broadband-connected world. Users become creators, copyright morphs into usage right (i.e. licensing), ads become content, media becomes interactive by default, broadcasting goes 2-way, and Control becomes Trust. Read more at www.mediafuturist.com

The debate is raging on whether Content is King, or whether Search / Platforms / Technology will be King. How can a content creator (or their agents i.e. studios, labels etc) make money if 'free' copies of everything are available to anyone that cares to look for them, when there is so much content available that the perceived value drops to zero, and when highspeed wireless networks turn every user into a walking digital content archive. Futurist Gerd Leonhard comments on a Huffington Post April 2008 column by Jonathan Handel entitled "Content is Worthless", draws from some of Kevin Kelly's 'Technium' writings, and concludes that in the Future "Context is King". Read more at www.mediafuturist.com

Author: gleonhard Added: Fri, 11 Apr 2008 09:19:33 -0800 Duration: 1057Gerd Leonhard, Co-Author of "The Future of Music", Author of "Music2.0" www.music20book.com, blogger at www.mediafuturist.com, speaker and advisor, talks about what MUSIC2.0 actually means: open, feels like free, ubiquitous, licensed access.

Author: gleonhard Added: Fri, 11 Apr 2008 09:19:33 -0800 Duration: 1057Gerd Leonhard, Co-Author of "The Future of Music", Author of "Music2.0" www.music20book.com, blogger at www.mediafuturist.com, speaker and advisor, talks about what MUSIC2.0 actually means: open, feels like free, ubiquitous, licensed access.

Gerd Leonhard, Co-Author of "The Future of Music", Author of "Music2.0" www.music20book.com, blogger at www.mediafuturist.com, speaker and advisor, talks about what MUSIC2.0 actually means: open, feels like free, ubiquitous, licensed access.

Author: gleonhard Added: Thu, 21 Feb 2008 07:46:17 -0800 Duration: 79Futurist Gerd Leonhard's new book "Music2.0" is now available as a 'real' i.e. printed product and as a pay-what-you want pdf download at www.music20book.com; the book riffs on 'The next Generation of the Music Industry'. This trailer shows a preview

Futurist Gerd Leonhard's new book "Music2.0" is now available as a 'real' i.e. printed product and as a pay-what-you want pdf download at www.music20book.com; the book riffs on 'The next Generation of the Music Industry'. This trailer shows a preview

Author: gleonhard Added: Thu, 21 Feb 2008 07:46:17 -0800 Duration: 79Futurist Gerd Leonhard's new book "Music2.0" is now available as a 'real' i.e. printed product and as a pay-what-you want pdf download at www.music20book.com; the book riffs on 'The next Generation of the Music Industry'. This trailer shows a preview

Futurist Gerd Leonhard's new book Music2.0 is now available as a 'real' i.e. printed product and as a pay-what-you want pdf download at www.music20book.com; the book riffs on 'The next Generation of the Music Industry'. This trailer shows a previewAuthor: gleonhard Tags: gerdleonhard gerd leonhard futurist drm media mediafuturist futureofmusic music industry endofcontrol musiclikewater musicfuturist p2p social flat radio music2.0 usator business Posted: 21 February 2008 Rating: 0.0 Votes: 0