(What is contextual? - Edit Wiki)
Videos 1 to 30
 MacApplicator #1 - Disk Inventory X
from YouTube :: Tag // screencasts
May 17, 2008
This is a short screencast showing the program Disk Inventory X. This application gives you a visual representation of your hard drive. It is PowerPC but has a Universal Beta. This program is free and is available from http://www.derlien.com/ Make sure you have your speakers on! Visit my site at http://www.macscreencastnetwork.com or check me out on iTunes. Author: mattgendron Keywords: contextual disk drive files folders hard inventory space Added: May 17, 2008
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 MacModifier.com - #14 'Set As Wallpaper' Menu Option
from YouTube :: Tag // screencasts
May 01, 2008
This is a short screencast of how to add an option to the Finder's contextual menu that sets a selected image as the desktop wallpaper. If you found this video useful and would like to get more tips for you mac and for the full-quality version, check out my podcast at macmodifier.com Author: mattgendron Keywords: MacModifier Mac OS Computer Computers DIY Screencast Apple Podcast Contextual Menu Finder Desktop Wallpaper Image Added: May 1, 2008
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 04-03-2008 Hawthorne Videoactive Report
from Revver - game Videos
April 08, 2008
Author: Videoactive Added: Tue, 08 Apr 2008 10:46:18 -0800 Duration: 134AOL Rolls Out Ultimate Mobile Game Mashup; Digitalsmiths Launches Noninterruptive Web Video Ad Model; Webisode Expenses Can Skyrocket Too; Omnisio Annotations Can Overwhelm Video Content.
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 03-31-2008 Hawthorne Videoactive Report
from my videos
April 08, 2008
Author: Videoactive Added: Tue, 08 Apr 2008 10:46:18 -0800 Duration: 152Wizzard Media Signs Content And Ad Agreement With YouTube; Automated Ad Networks Create Awkward Ad Placements; Online Evangelists Co-Opt DRTV Staples; SpotRunners Customized Political Ad Site Invites Cynicism.
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 02-22-2008 Hawthorne Videoactive Report
from Revver - hot Videos
February 29, 2008
Author: Videoactive Added: Fri, 29 Feb 2008 12:46:18 -0800 Duration: 114KnickerPickers Reveals Hot Model For Online Shopping; Samsung Set Top Boxes Link To The Web With SeeNSearch; CNet TV Adds Video Advertising Overlays; TRA Creates Consumer Profiles With Set Top Box Data And Grocery Store Loyalty Cards.
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 02-22-2008 Hawthorne Videoactive Report
from my videos
February 29, 2008
Author: Videoactive Added: Fri, 29 Feb 2008 12:46:18 -0800 Duration: 114KnickerPickers Reveals Hot Model For Online Shopping; Samsung Set Top Boxes Link To The Web With SeeNSearch; CNet TV Adds Video Advertising Overlays; TRA Creates Consumer Profiles With Set Top Box Data And Grocery Store Loyalty Cards.
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 Clicksor Online advertising and internet marketing service
from Dailymotion - channel business
February 22, 2008
Clicksor Representative at Internet Affiliate Summit 2007 West described its online contextual and behavioral advertising technology at a cost effective metric of CPC, PPC, CPM or CPV. Author: adver12345 Tags: pay per click advertising contextual content targeted online marketing behavioral Targeting marketer webmasters webmaster affiliate programs xml feed ppc pp Posted: 22 February 2008 Rating: 0.0 Votes: 0
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 Online contextual advertising behavioral targeting network
from recent posts - blip.tv (beta)
February 13, 2008
Online contextual advertising behavioral targeting internet marketing in Clicksector.com is the most effective online advertising network. www.clicksector.com specialize in CPC cost per click, PPC pay per click, CPM cost per thousand impression or CPV cost per visit campaigns. Advertisers have a full control in the adserving technology cms content management system, optimize their campaigns. Publishers get revenue sharing from online internet marketing campaigns from advertisers.
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 pepperjamADS Video Tutorial
from Revver - tutorial Videos
January 21, 2008
Author: pepperjam Added: Mon, 21 Jan 2008 17:25:27 -0800 Duration: 173This is a video tutorial on how to create pepperjamADS from Pepperjam Network. pepperjamADS is an affiliate marketing widget that you can use to serve customized contextual ads from one or multiple Pepperjam Network advertisers at the same time. The ad units come in various shapes and sizes. You can mix and mash ads from any of your merchant partners. For instance, you can create a fashion widget by selecting various ads from multiple fashion merchants. Likewise, you can create a specific widget with ads from any one merchant.
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 pepperjamADS Video Tutorial
from my videos
January 21, 2008
Author: pepperjam Added: Mon, 21 Jan 2008 17:25:27 -0800 Duration: 173This is a video tutorial on how to create pepperjamADS from Pepperjam Network. pepperjamADS is an affiliate marketing widget that you can use to serve customized contextual ads from one or multiple Pepperjam Network advertisers at the same time. The ad units come in various shapes and sizes. You can mix and mash ads from any of your merchant partners. For instance, you can create a fashion widget by selecting various ads from multiple fashion merchants. Likewise, you can create a specific widget with ads from any one merchant.
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 Lecture: New directions in the psychology of chronic pain management - Dr Lance McCracken
from West of Scotland Pain Group
December 07, 2007
Listen again: Download mp3 of lecture 34.4Mb Duration: 1:11:35 Listen to lo-fi stream Further reading: DAHL, J., & LUNDGREN, T. (2006). Living beyond your pain using acceptance and commitment therapy to ease chronic pain. Oakland, CA, New Harbinger Publications. http://www.worldcat.org/oclc/63472470 HAYES, S. C., STROSAHL, K., & WILSON, K. G. (1999). Acceptance and commitment therapy an experiential approach to behavior change. New York, Guilford Press. http://www.worldcat.org/oclc/41712470 MCCRACKEN, L. M. (2005). Contextual cognitive-behavioral therapy for chronic pain. Progress in pain research and management, v. 33. Seattle, IASP Press. http://www.worldcat.org/oclc/57564664
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 11-08-2007 Hawthorne Videoactive Report
from my videos
December 03, 2007
Author: Videoactive Added: Mon, 03 Dec 2007 14:04:06 -0800 Duration: 320Digitalsmiths Ad-IQ Offers Brand-Safe Contextual Online Video Ad Platform; MySpace Extends Targeted Ad Program; Google Finally Announces Its Mobile Plans; InSkin Media Surrounds Online Video With Ads Built Into Its Video Player.
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 11-06-2007 Hawthorne Videoactive Report
from my videos
December 03, 2007
Author: Videoactive Added: Mon, 03 Dec 2007 13:13:07 -0800 Duration: 139Forrester Predicts That Half Of Online Ad Dollars Will Go To TV Networks; New Survey Suggests That Were Watching Much Less Live TV; Mobile Phone Users Accept Ads If They Fund Free TV; Honda Directs Crave SUV Campaign To Many Unrelated Keywords.
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 11-05-2007 Hawthorne Videoactive Report
from my videos
December 03, 2007
Author: Videoactive Added: Mon, 03 Dec 2007 13:04:08 -0800 Duration: 147AOL Offering Web Users A Do Not Track Option; Ad Blocking Could Change Online Ad Models; Online Video Enhances Real Estate Sales Sites; Random House Turns To Viral Video To Sell Douglas Copelans Gum Thief.
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 11-01-2007 Hawthorne Videoactive Report
from my videos
December 03, 2007
Author: Videoactive Added: Mon, 03 Dec 2007 12:55:13 -0800 Duration: 137BrightSpot TV Offers Rewards For Viewing Videos; Contextual Marketing May Be Overrated; Catalina Marketing Scores Big With Checkout Lane Advertising; New Media Blogosphere Buzzing About Video Site Hulu.
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 Contextual and Task Analysis for Project Managers
from Shiny Happy People
March 20, 2007
As Kuniavsky states in his book, contextual analysis, task analysis, and card sorting are techniques that are useful for analyzing a few users at close range to determine who they are, how they operate, and how they think. Kuniavsky approaches the topic from a website or software development perspective, but some of these tools are just as useful in other types of development efforts. For example, project managers use many of the techniques of contextual and task analysis on a daily basis to build efficient and effective teams of all kinds. When you think about it, a well oiled team is in and of itself a tool that requires development. That team is a machine that smoothly and predictably churns out good products. For a development team, the project manager essentially serves as the machine’s user interface. Company executives or clients often interact with the team almost solely through the manager. At the same time, it’s the manager’s job to build, improve, and maintain his or her team through a continuous iterative design and development process. The manager must ensure that the team has the right members, with the right skills and experience, and that each team member gets the resources they need, when they need it, to collectively produce what the client needs. This baseline responsibility is the same no matter how large or small your team is, and no matter what your product is (software, hardware, or information). Covert and informal contextual inquiry is the manager’s primary tool to this end. As we know, contextual inquiry boils down to a careful, in depth examination of a few people to discover how they work. To quote Kuniavsky, it “helps you understand the real environment people live in and work in, and it reveals their needs within that environment.” This is exactly the information a manager needs to know about his team members. The information gleaned that is most directly used by managers relates to the tools and methods the various team members use. What tasks is each team member capable of? What environment do they need to be at their best? What resources do they need to be most effective? Maybe Jim only writes good code while locked in a sweltering closet, or Jennifer needs a pot of coffee and a window. These questions and their solutions can get even more complicated when viewing the team as a collective. Perhaps Jim only writes good code once Jennifer has written a functional spec for him. Even more commonly, maybe Jim and Jennifer hate each other’s guts and the manager has to be the intermediary. Even bad managers try to gather this type of information flow, data flow, and resource flow information. Good managers tend to dig a little deeper, trying to understand each team member’s overriding goals, values, and motivations. A happy team is usually a better performing team. Does Jim value money, praise, power, or just a challenge? Is this job Jim’s entire life, or just a paycheck? Once determined, a skilled manager will modify his or her interactions, communication, team structure, project development structure, compensation structure, etc to provide each team member with the motivation necessary for the entire team to succeed. This team building process doesn’t happen overnight, and a team’s first project is rarely without a few bumps. It’s a continual process that requires the manager to keep his or her mind and eyes open to everything that’s happening around them while development is under way. As Kuniavsky notes, it helps to “learn the domain.” Though managers don’t need to be capable of performing all the tasks of the team, they must know enough about the terminology and processes to properly plan the development process and communicate effectively with the team. Over time, a history of contextual analysis will also inform the manager’s recruiting, interviewing, and hiring practices. What traits appear most important for each team role or task? Do particular personality traits, demographics, educational or professional experiences, or values seem to impact performance within the team? Though contextual analysis is an important tool for building and maintaining a strong and effective team, that team still has to get some sort of development done. Planning the development process is the other major responsibility of the project manager. For this duty, task analysis is a key technique. Some of the information determined by contextual analysis plays a dual role when analyzing the tasks necessary for product development. These would include identifying which team members perform what subtasks best and what resources they need to perform those tasks. The manager must also identify any process dependencies. Does Jim need to finish certain tasks before handing things off to Jennifer to finish off? These dependencies allow the manager to schedule the often complex, interacting tasks amongst many team members. This may include identifying which team members are necessary, as well as when they are necessary, to complete the project most efficiently. As part of the task decomposition phase of task analysis, Kuniavsky mentions several categories of information that are useful to capture information about, including Purpose, Cues, Objects, Methods, and Options. Taking a look at each of these categories from a project management perspective can help expand our understanding of what project managers are responsible for. • Purpose o Why is each action performed? o Is it necessary to achieve the end result? o Is there a better/more efficient way? • Cues o What tells the person that it’s time to perform the action? o Does the manager need to do it explicitly? o Can an automated system help? o Can the team members determine that amongst themselves? o Even if they think they can, can they really? • Objects o What does the action operate on? o What does the manager need to provide? o Is there a better resource out there (different software/hardware/people)? • Methods o What is the action? o Who is most capable of performing it? o Do we need to hire someone else? o Do we need to train an existing member? • Options o What alternative actions are available (different software/hardware/people)? o Managers often research/implement new tool sets to help enhance work flow. As with the contextual analysis involved in building the team, these task analysis processes must also iterate continuously throughout the development process. Managers must constantly reevaluate and reassign resources and tasks, and perform error analysis and project triage. Once again, the information learned on one project informs and improves the planning and execution of the next project. Key Points: • Team building and management are complicated processes (if done right) • Good teams and reliable development processes are a valuable product • Contextual inquiry and task analysis are the most valuable tools of the project manager Presentation Slides, Audio (Download both files. Audio synchs automatically to slide show.)
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 Usability meets Anthropology
from Shiny Happy People
March 01, 2007
Chapter 8 of Observing the User Experience was about contextual inquiry. According to Kuniavsky, contextual inquiry was a data gathering field technique that would allow usability researchers to understand the real environment in which people work and live. Hey! This sounds like what I've done over in Anthropology. I'll confess my bias upfront, if I weren't getting a PhD in HCI, I'd be doing ethnographic research in a developing country somewhere. I love the holistic notion of going into the natural environment to do observation. That got me thinking, what if Jakob Nielsen and Margaret Mead were to meet? Would they become friends or would it be more of a celebrity death match? Presentation: Slides, Video Pioneers in their field Both are known for being pioneers in their field - some might say even mavericks. Neither is without controversy. Nielsen has been called the guru of web usability and Mead the most famous anthropologist in the world. Both, in their own way, seem to be advocates for humanity. Nielsen has written that usability should defend users' rights and fight for simplicity. Mead's epitaph reads cherish the life of the world. I would imagine, however, that their methods of gathering knowledge about the human experience would be quite different. Nielsen has been credited with discount usability which promotes a quick - get in and get out - research methodology. While, Mead would spend a year or more on location to discover the interconnections of human life and said the way to do fieldwork was to never come up for air until it is all over. Taking up ethnography Even if Nielsen and Mead seemed to disagree over the intensity of the method, both agreed that field research was critical to understanding. Mead encapsulated the importance of field research by saying what people say, what people do, and what they say they do are entirely different things. So how do we take up this technique? Contextual inquiry and ethnography employ similar methods. Go where the action is, observe the person in action, and talk to the person about the action. The researcher then discovers and documents any connections or relationships. The problem of context I'm a huge fan of the ethnographic approach. I've been able to do small field research projects in Thailand, Ethiopia and South Korea. Despite the advantages of this technique, it is also wise to be cautious because no epistemology is perfect. I found an article which addressed what it called the crisis of context. The authors took a historical look at the methods used by researchers of media and science and technology studies. Beginning around the 1930s, researchers began to recognize the importance of context. The level of analysis continued to narrow over the years from large-scale survey research to person-to-person inquiry. The enthusiastic adoption of ethnography by researchers of media and science and technology was done in an attempt to gain more knowledge (Schlecker no number of contexts or relations can constitute the wholeness . . . of an entity (ibid: 79). Agree and disagree This statement has merit even though I found it somewhat startling. Yes, the real world is complex - most contexts overlap. But, I still believe it's important to go to where the action is. Ethnographic techniques such as contextual inquiry have value in the search for answers to usability problems.
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