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In our third and final part of our series on how to develop a compelling corporate, employer and leadership brand to attract and retain talent, this week we focus on developing your personal leadership brand. Get ready to take notes as we provide an overview of personal branding and actions you can take today to further strengthen your personal leadership brand. You can listen the Women in Business podcast by clicking the player below or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. Personal Leadership Brand Show Notes: 00.24 Introduction 01.03 Why is your personal or leadership brand important? 03.40 How is your personal or leadership brand expressed? 09.15 How to establish how your personal leadership brand is perceived by others? 11.28 What might your brand be expressed - particularly by developing your online presence? 19.05 What actions can you take today to further strengthen your own personal / leadership brand? 21.34 Where can you access Oneocean's nocost on-line webinar on personal branding and get more formation? Do share your thoughts on this audio tutorial by posting in the comments section and if you have found specific strategies that have worked for you in developing the your personal leadership brand I would love to hear from you. If you would prefer to leave comments at our media centre, you can call +1 214 615 6505 ext 6842. As this is a US based number you make low cost calls from Ireland using AllFreeCalls.ie or from the UK using AllFreeCalls.co.uk Employer Branding Resources: Access the previous shows on building a compelling corporate brand where we focused on building your employer brand and building your team brand.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

In our second part of our series on how to develop a compelling corporate and employer brand to attract and retain talent, this week we focus on developing your team brand. Get ready to take notes as we provide an overview of employer branding and three actions you can take to strengthen your employer brand. Team Brand Show Notes: 00.25 Your Team Brand - An Introduction 02.00 Defining your team brand 04.45 How your team brand is expressed 09.55 How to establish the perceptions of other colleagues about your team 12.15 Actions to strengthen your team brand You can listen the Women in Business podcast by clicking the player below or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. Do share your thoughts on this audio tutorial by posting in the comments section and if you have found specific strategies that have worked for you in developing the reputation of your team I would love to hear from you. If you would prefer to leave comments at our media centre, you can call +1 214 615 6505 ext 6842. As this is a US based number you make low cost calls from Ireland using AllFreeCalls.ie or from the UK using AllFreeCalls.co.uk Employer Branding Resources:Access the previous show on building a compelling corporate brand where we focused on building your employer brand.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

Building a strong and compelling corporate brand is critical to the success of your business. Take for example the brand equity that has been built in the global consumer brands of Nike, Disney, Apple, Starbucks to name only a few. In today's fast paced world of work, if we are to attract and retain great talent to deliver our goals, it is insufficient to build only a strong corporate brand. We have to consider three other aspects of building our brand: our employer brand - how we differentiate ourselves as an employer of choice for the people we want to attract and retain to help us deliver our business vision and strategy our team brand - building a team that has a strong sense of purpose and identity and one that other teams inside your business and outside your business want to do business with our personal leadership brand - ensuring we stand out from the crowd as a business leader, not only to achieve the career success we desire but also to inspire our people to both deliver great performance but realise their own potential. Over the next three weeks, I will be in conversation with my podcast partner here at TodaysWomenInBusiness.com, Ann Greene and we will be sharing tips on how to strengthen your employer brand, your team brand and your personal leadership brand. Today we start with how to develop your employer brand.G et ready to take notes as we provide an overview of employer branding and three actions you can take to strengthen your employer brand. Employer Brand Show Notes: 01.20 What is your employer brand? 01.40 Why is it important to build and leverage your employer brand? 05.00 Is developing your employer brand is only relevant to large corporates? 06.40 How we can express our employer brand? 12.30 How do you determine other people's perceptions of your employer brand? 16.00 Three actions you can take to further strengthen your employer brand You can listen the Women in Business podcast by clicking the player above or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. Do share your thoughts on this audio tutorial by posting in the comments section and if you have found specific strategies that have worked for you in developing a strong employer brand I would love to hear from you.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

In celebration of International Women's Day, we have recorded a special edition podcast for all women in business. We decided to focus on how we can be more impactful in our engagement in meetings - be they one to one meetings, team meetings or even global conferences. Get ready to take notes as we share a six step process to enhance your ability to be more impactful and influential in meetings so that you realise great outcomes and expand your professional success. You can listen the Women in Business podcast by clicking the player below; or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. Do share your thoughts on this audio tutorial by posting in the comments section and if you have found other strategies that have worked for you in being more effective in meetings do let us know.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

In our third and final part of the short series on building and developing teams to support your business growth and achieving your business strategy, this week we focus on the stages of team development. You can listen the Women in Business podcast by clicking the player below; or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. If you missed our previous episodes you will find them here: Part one - an introduction to teams Part two - five steps to building your success team Do share your thoughts on this audio tutorial by posting in the comments section and if you have found other strategies that have worked for you in building your success team or if you have questions about how to build your high performing team.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

With today being National Work Life Balance Day in Ireland, we have recorded a special edition podcast on the subject of Work Life Balance. Work Life Balance seems to be the theme of the moment with many people searching for greater balance in their life. But is work life balance something that we truly can experience or is it something that is just not realistic in todays fast paced working environment? Make sure you have a pen and paper ready to take notes as colleague Ann Greene and I discuss: what does work life balance really mean what is the business case for implementing work life balance policies and frameworks and practical steps you can take as a leader to address your own work life balance. Do share your thoughts on audio tutorial by posting in the comments section. We would love to hear from you if you have found other strategies that have worked for you to ensure that you have created greater balance in your life or if you have questions about achieving greater work life balance. Work life Balance Resources: Work Life Balance Ireland - resources for employees and employers Work Life Balance Wales - a better way of living and working in Wales - note their conference on the 29 March 2007 Work Life Balance UK - resources from the CIPD for HR practitioners including UK employment law requirements Work Life Balance UK - resources from the DTI about flexible working and work life balance Work Life Balance UK - resources for UK companies to build the business case on implementing work life balance policies from the Work Foundation Work Life Balance in Europe - resources from the European Foundation for the Improvement in Living and Working Conditions Work Life Balance Canada - resources for employers in Canada from the Canadian Centre for Occupational Health and Safety Work Life Balance New Zealand - the New Zealand work life balance project The Future of Work in New Zealand - ideas for employers implenting work life balance policies Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

So you have made a decision to grow your team to support the growth of your business. But how do you ensure that you make the right investment and appoint the right people to your key team roles? Make sure you have a pen and paper ready to take notes as colleague Ann Greene and I share in this second of a three part series on team effectiveness. In this weeks we the 5 steps to building your success team including: developing clarity of purpose for your team how to define the capabilities that you need translating the capabilities into a role profile selecting your team members getting your team off to a flying start so that you deliver your business goals. You can listen the Women in Business podcast by clicking the player below; or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. If you missed our first episode you will find it here. Do share your thoughts on this audio tutorial by posting in the comments section and if you have found other strategies that have worked for you in building your success team or if you have questions about how to build your high performing team. Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

Teams - why do we need them? Is it necessary to build teams to grow your business or why can't we just hire a group of talented individuals? Make sure you have a pen and paper ready to take notes as colleague Ann Greene and I share in this first of a three part series: the difference between groups and teams characteristics of teams what makes a high performing team and the different types of team that can enable your organisation to succeed. You can listen the Women in Business podcast by clicking the player below; or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. Do share your thoughts on audio tutorial by posting in the comments section and if you have found other strategies that have worked for you to ensure that you stay in love with your job we would love to hear from you.Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

With today being Valentine's Day, I thought we could look at the subject of love and passion but from a different perspective.... What happens if you have fallen out of love with your job and no longer are passionate about your career? Make sure you have a pen and paper ready to take notes as colleague Ann Greene and I share practical advice and tips to get your career back on track. In this 30 minute tutorial we cover: why it is important to have passion for your career signs and symptoms that you are falling out of love with your career four actions you can take to brining back the passion into your career a practical model you can use to develop your own action plan - in other words how to become your own career coach and a final word on what steps you can take if you are still unsure how to rekindle your energy and passion for your career. You can listen this weeks Women in Business podcast here by clicking the player below; or you can download it to your PC by clicking the download MP3 link; or you can find us in iTunes. You can access the book resources mentioned in the show here: Authentic Happiness Now Discover Your Strengths Do share your thoughts on audio tutorial by posting in the comments section and if you have found other strategies that have worked for you to ensure that you stay in love with your job we would love to hear from you. And make sure that you share the love - if you know that a friend or colleague is finding it challenging to stay energised about their career, share the link to this podcast. annMedia note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

In this weeks show we are in conversation with Katherine Tulpa and Alex Szabo of the Association for Coaching, the UK's leading professional coaching association for executive coaches, professional coaches, coaching organisations and businesses where they are developing internal corporate coaches. We discuss how coaching can help you achieve your goals in business or in your career in 2007. Note: If you are interested in learning more about the Association for Coaching and the development of the Association for Coaching in Ireland which will launch formally in April 2007, you can contact me at krishna.de(at)associationforcoaching.comMedia note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.

Have you ever considered how reliant we are in the art and skill of business writing? From emails, to proposals, writing speeches to marketing copy, our effectiveness in writing can mean the difference between accelerating the growth of our business or not realising our goals. This week our first guest is Terry Prone, Director of Carr Communications and co-author of the newly published This Business of Writing . Terry shares some invaluable tips about enhancing our effectiveness in business writing. Find out more and purchase your copy of This Business of Writing here. Our second guest is Elaine Butler our resident design expert who shares with us ideas and tips for interior design if you are in the hotel industry. Media note: The 'Women in Business' radio show is hosted by Krishna De, international author, broadcaster, journalist, speaker, business development and personal branding expert. The provides inspiration, strategies and guidance on how to expand your professional and personal success, balancing the many challenges facing business women today. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License. In the case of reuse or distribution, you must make clear to others the license terms of this work. These conditions can be waived by permission from the copyright holder. Todays Women in Business Podcast is Ireland's first and leading podcast for women in business.