The Suxorz: The Worst Ten Social Media Ad Campaigns of 2007
The Suxorz: The Worst Ten Social Media Ad Campaigns of 2007
Mar 11, 2008
http://audio.sxsw.com/podcast/interactive/panels/2008/SXSW08.INT.20080308.WorstSocialMedia.mp3
Lingo from web 2.0 and social media are irresistible to ad hacks seeking to stay buzz compliant. 2007 saw a boom in ad campaigns abusing jargon like widget, blog, mashup, and “consumer-generated-whatever.” This panel of bloggers and marketers will dissect ten terrible ad campaigns that abused the ideals of people-powered media, then award The Suxorz Trophy to the worst. Bring your rotten tomatoes.
Henry Copeland
Founder,
Blogads.com
Steve Hall
Publisher,
Adrants
Jeff Jarvis
Blogger/Prof,
Buzzmachine/CUNY
Rebecca Lieb
VP & Editor-in-Chief,
The ClickZ Network
Charlotte Selles
Global Brand Mgr,
Beam Global
