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Be Humankind!

Talking about justice, here's a way to fight injustice: just mix equal parts Ghostbusters and Care Bears. Serve cool.

The spot was directed by SSSR at Passion Pictures. Animation and visual effects done in house. Director of photography: Mark Chamberlain. Editors: Klaus Heinecke, Jaime Rubio, Tim King. Post produced at Munky and The Mill.

The Be Humankind campaign was developed at RKCR Y&R by creatives Stephen Moss and Jolyon Finch; producer: Claudio Gorini.

The song is New Born, by The Muse, from their 2003 album Origin of Symmetry.

Click for full credits.
Parlando di giustizia, ecco un modo per ottenerla: mischiate in parti uguali Gli orsetti del cuore e Ghostbusters. Servire freddo.

Lo spot è stato diretto da SSSR presso Passion Pictures. Animazione ed effetti ivi realizzati. Direttore della fotografia: Mark Chamberlain. Montaggio: Klaus Heinecke, Jaime Rubio, Tim King. Post produzione: Munky e The Mill.

Campagna Be Humankind è stata sviluppata presso RKCR Y&R dai creativi Stephen Moss e Jolyon Finch; produttore: Claudio Gorini.

La canzone è New Born, dei Muse, dal loro album del 2003, Origin of Symmetry.

Un click per i credit al completo.
via 'boards, Motionographer and Duncan's TV

DOWNLOAD (1024x576): Scarica Roar.
[Format: MPEG-4 - Size: 21 MB - Running Time: 1 min.]

CLIP (1024x576): La clip di Roar su Motionographer. [MOV]
[Format: Quicktime - Size: 21 MB - Running Time: 1 min.]

DOWNLOAD (768x432): Scarica Roar.
[Format: MPEG-4 - Size: 8 MB - Running Time: 1 min.]

WATCH (LOW RES): Guarda Roar in bassa.
[Format: Flash Video]

WATCH (ALT.): Guarda Roar in bassa.
[Format: Quicktime]

LINK: Visita Oxfam GB.

LINK: Visita Passion Pictures.

LINK: Visita Klaus Heinecke.

LINK: Visita The Mill.

LINK: Visita Munky.

CODECS: Apple Quicktime - Flash