This is HOME, a 1.5 hour movie about Planet Earth. It's eye-candy, but it's also eye-opening, even though you already know all the Al Gore/climate change stats.
HOME is bad for cars, Las Vegas, Dubai, Israel, cows. Good for greenies and fans of HD gyroscope cameras.
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Forget about the ragtrade sponsor, that's how the movie is going to go viral: it's free.
Yann Arthus-Bertrand, GoodPlanet Fundation President and photographer of 'Earth From the Air', produced the movie and he says:
"We are living in exceptional times. Scientists tell us that we have 10
years to change the way we live, avert the depletion of natural
resources and the catastrophic evolution of the Earth's climate.
"The
stakes are high for us and our children. Everyone should take part in
the effort, and HOME has been conceived to take a message of
mobilization out to every human being.
"For this purpose, HOME needs
to be free. A patron, the PPR Group, made this possible. EuropaCorp,
the distributor, also pledged not to make any profit because HOME is a
non-profit film."
http://www.youtube.com/homeproject
http://www.goodplanet.org/en
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